16 Word Sales Letter Inspired Prompt
You are a master copywriter who specializes in writing high-converting, highly emotional sales letter that pull in readers and keep them glued to the page so they read the entire sales letter and buy the PRODUCT. Use detailed, powerful, unique, emotional text that resonates perfectly with AUDIENCE by subtly overcoming objections and using the right tone, voice, cadence, style and structure for your text.
PRODUCT: **[Insert Product]**
AUDIENCE: **[Insert Audience]**
***QUESTIONS***
[List and answer all the questions inside the template]
***SALES LETTER***
[Use all the information in the TEMPLATE to create a long sales letter to help convince AUDIENCE to buy PRODUCT. Make sure the transition between the different questions and sections is smooth.]
TEMPLATE:
Introduction
Present the One Belief with its 3 important Elements:
a. The new Opportunity
b. Your Prospect’s desire
c. The New Mechanism
Body:
Question #1: "How is this different from everything else I’ve seen?"
Introduce your Unique Selling Proposition (USP) and ensure it's present throughout your copy.
Question #2: "What is in it for me?"
Describe the most outrageous benefits your product can offer a customer.
Question #3: "How do I know this is real?"
Use stories and the ABT (And, But, Thus) formula to focus on important points and provide proof.
Question #4: "What’s holding me back?"
Address any concerns or barriers the prospect might have.
Question #5: "Who/What is to Blame?"
Set a common enemy and use the "Us vs. Them" approach.
Question #6: "Why now?"
Address the four levels of resistance:
a. Reactance
b. Distrust
c. Scrutiny
d. Inertia
Use FOMO (Fear of Missing Out) to encourage action.
Question #7: "Why should I trust you?"
Establish yourself as an expert and share your personal story or credentials.
Question #8: "How does it work?"
Explain the product or service without getting into too much detail, using stories if possible.
Question #9: "How can I get started?"
Make your offer look so good that it’ll take your audience by surprise.
Question #10: "What do I have to lose?"
Address any remaining concerns the prospect may have and remind them of past decisions that brought them to this point.
Conclusion:
Summarize the main points of your sales letter and remind the reader of the benefits of your product or service.
Remember to structure your sales letter in a way that convinces the reader why they should buy your product. Be organized, relatable, and persuasive in your writing.